Alton Lane + A GIVEAWAY

Although the groom is an integral part of the “I dos,” our dapper guys are often left playing second fiddle to the beautiful bride. But when bespoke clothier Alton Lane came into the picture, it became nearly impossible to ignore our handsome hommes anymore. Focused on fit, quality, affordability and an amazing shopping experience, Alton Lane creates custom menswear with the modern man in mind. Founded by friends Colin Hunter and Peyton Jenkins, the duo aimed to make gorgeous, bespoke menswear accessible to the market. Sourcing the best fabrics and implementing high-tech 3D body scanners to create digital patterns, grooms can rest assured they will find the perfect look for their big days. With suits starting at $595 and tuxedos starting at $670, custom has never been so affordable.

From classic to fashion-forward, formal to beach casual, they’ve got it all at Alton Lane. Not only are the suits + tuxes custom made to your measurements, but you can also personalize the ensemble with cuffs, buttons, collar style monograms, lining colors and even a message to your bride on the inside of your jacket! The best part? All of the customization is included in the pricing, so you can really go to town and make it your own! Now here is where things get really good. Keeping our guys in mind, Alton Lane has made the shopping experience unlike any other! Each showroom has a handcrafted bar, flat-screen TVs, leather couches and bourbon, of course. Amazing, am I right?!

With showrooms in New York City, Washington DC and Boston (coming soon to Dallas, Chicago and the West Coast!), choosing your bespoke formal wear will be a total cinch. The fit experts at Alton Lane can even get measurements from afar, so no worries if one of your groomsmen lives across the country! Be sure to check out Alton Lane’s site for more information and locations.

And we’ve got some exciting news to leave you with, SMPers: Alton Lane is giving away a pocket square! To enter, simply comment on this post with the answer to this question, “How will you personalize your look on your big day!?” A winner will be randomly chosen and announced on Friday, March 22. Also, head on over to Alton Lane’s new weddings page to enter to win a bespoke suit or tuxedo! Good luck, my dears! xo