View All Weddings in The Tri-State Area
5 Tips for Purchasing a Custom Engagement Ring

Gentlemen of SMP, this one’s for you. And ladies, we won’t tell if you anonymously leave this post up on your sweetie’s screen. The truth is, engagement rings aren’t always discussed at length, because well, a proposal is most often a surprise. But nonetheless, scouting out the perfect ring is a tough process. So why not go custom? Josh Levkoff is giving us five handy tips on the process today. If you’re in the market for a one-of-a-kind sparkler, you might want to tuck this one away for safe keeping!

From Josh Levkoff Private Jeweler… We all know someone whose engagement ring is just…meh. That should never be. For something that will be worn and seen every single day, an engagement ring should be loved, cherished, and coveted! As a custom jeweler at Josh Levkoff Jewelry for many years, I’ve seen it all. From clients who know exactly what they want, to those who have no clue, creating custom jewelry is an experience from beginning to end. By going the custom route, you and your jeweler can create a one-of-a-kind engagement ring together that you can be sure no one else in the world has. So what exactly is the process and best way to approach customizing an engagement ring? Here are five important tips to getting the sparkler you’re in the market for.

1. Get inspired. From pages of a magazine to pins on Pinterest, inspiration can be found anywhere! Talk to people, take pictures of friends’ rings, go window shopping—anything for interesting ideas. Knowing your (or your significant other’s) style is important as well. Are you a risk taker, or more conservative? Do you like to dress up, or be casual? These factors can be brought into the ring creation. At a loss? The design team at Josh Levkoff Jewelry can provide you with plenty of ideas to get the wheels turning.

2. Find a jeweler you trust. Working with someone you can trust is a very important factor in this process. Ask around—usually word of mouth will find you a reliable jeweler. From there, be sure to use their knowledge, resources, and experience. Let him or her bring their talent and creativity to your project! After all, they’re in this business for a reason.

3. Set a budget. Custom rings are not just for the rich and famous, but because of their endless possibilities (and the fact that there are typically diamonds involved), they can get pricey quickly. So set your budget, be upfront about it with your jeweler, and stick to it. There are many ways a jeweler can help you can stretch your budget and maximize resources to obtain a beautiful piece. And remember: bigger is not always better.

4. Pick your stone. This is when it starts to get fun! At Josh Levkoff Jewelry, clients not only get a beautiful end result—they are educated along the way. When custom designing a ring, you first pick out the center diamond and then you build the rest around it. The design team goes through all of the shapes and sizes of diamonds and/or various other gemstones until you find the perfect stone. With diamonds, craftsmanship and quality can vary drastically, so it’s important you find a jeweler who can give you the best quality piece for the best price.

5. Be open-minded and have fun! With today’s technology, anything you dream up can be created. And if you’re worried about taking a risk on a unique ring, don’t be! Thanks to CAD, or computer-aided design, you can see what your piece will look like before you throw down your credit card. CAD will help your jeweler take the design concept and its specifications (such as finger size, metal type, stone shape and size, stone placement, shank width, setting style, and more) and build a 3D design for your approval. So don’t be afraid to be a little adventurous! This is a unique opportunity to showcase your freedom of expression.

When customers see the final piece completed, they are mesmerized by it. And after being involved throughout the entire process, they feel a stronger appreciation for their unique piece. A custom design piece of jewelry always turns into an heirloom, a true treasure.

Photography: Elario Photography Inc | Jewelry: Josh Levkoff Private Jeweler | Venue: Private Residence

Josh Levkoff Private Jeweler is a member of our Little Black Book. Find out how members are chosen by visiting our FAQ page.
Josh Levkoff Private Jeweler


You'll love these vendors in New York

Karen Wise Photography
View Portfolio
Images by Berit
View Portfolio
Bridal Reflections
View Portfolio
DM Events
View Portfolio
View Portfolio
IRIS Photography
View Portfolio
The Pan American Hotel Penthouse

We love to find a venue that feels like a fabulous beach destination for you and your guests, but no passports are necessary! Case in point: New Jersey’s Pan American Hotel Penthouse. Featuring panoramic views of the iconic Wildwood Crest beach, each and every event held at this unique locale is truly unique and amazingly beautiful.

Whether you’re planning a small, intimate ceremony or a soup to nuts celebration for 100, the Pan American Hotel Penthouse is completely dedicated to making each couple’s wedding dreams come true. Not only will guests love the luxe accommodations and stunning views, but they’ll also receive discounts to local amusement piers and watermarks which are less than six blocks away! Count me in. 

The Pan American Hotel Penthouse provides couples with amazing (and certified!) wedding + event planners to handle all the details of their big day and you’ll find the perfect package no matter your budget or style! For more information and to start planning your big day, head over here.


Brooklyn Urban Garden Wedding

When Loli Events and Blossom and Branch join creative forces, good things happen. REALLY good things. They’re the pretty makers behind this rainy day Brooklyn wedding and the photos by Khaki Bedford are all the proof we need. Settle in with your cup o’ joe and prepare for an urban garden affair done right.


From Khaki Bedford PhotographyAdam Gerber, an Architectural Engineer, and Dana Friedman, a Non-profit Grant Writer, got ready at one of my favorite venues, The Wythe Hotel in Williamsburg, Brooklyn. It was on the verge of torrential downpour when we headed outside to do the First Look and just as we stepped out it started pouring. It was a blessing in disguise as we ended up using the hotel room instead, which resulted in some of my favorite photos of the day! One of my favorite moments was during the First Look. Dana waited for Adam in her room, while looking out the window towards the Manhattan skyline, Adam crept in and they held hands back to back long enough for me to get “the shot.” They were so excited and it was such a lovely moment. You could tell how in love they are and they didn’t let the terrible weather ruin an ounce of their excitement for one another!

After getting ready at the Wythe Hotel, Dana and Adam walked to the eclectic Jungle Design garden for the ceremony. I love how the photos go from neutral blues and whites of the hotel to an explosion of color and greenery! The ceremony was short and sweet and then they all headed back to the Wythe Hotel for an amazing dinner at Reynard, toasts, and dancing!

Photography: Khaki Bedford Photography | Event Planning: Loli Events | Flowers: Blossom And Branch | Wedding Dress: Kleinfeld Bridal | Ceremony Venue: Jungle Design | Reception Venue: Wythe Hotel | DJ: Michael Seidler | Groom's Attire: Michael Andrews Bespoke | Bridal Shoes: Badgley Mischka | Getting Ready: Wythe Hotel | Lettering: TucciCursive | Rentals: Ace Party Rentals

Badgley Mischka is a member of our Look Book. For more information on how members are chosen, click here. Loli Events and Blossom and Branch are members of our Little Black Book. Find out how members are chosen by visiting our FAQ page.
loli events

Blossom and Branch