Two years ago, Style Me Pretty had a baby. We named her Style Me Pretty Living and asked the lovely Jacquelyn Clark of Lark & Linen to help us grow her, raise her and help her to fly. Jacquelyn did just that, all while curating her own beautiful brand. And today, she’s taking off her editor hat and sharing with the world just how she balances all of that lovely. With photos from Heidi Lau.
SMP: Some words you live by?
JC: There are so many! But if I had to narrow it down, the one thought that resonates with me the most is “happiness is a choice”. Don’t get me wrong – I’ve had my fair share of bad days and woe is me moments, but I’ve also been able to completely turn them around based solely on my attitude. I’ll never fail to be amazed by the effects of a positive mind-set.
SMP: Any guilty pleasures?
JC: Can we still be friends if I say Keeping up with the Kardashians and The Bachelor? I can’t believe I just admitted that out loud… It goes against every moral fibre in my body! But a glass of pinot and some totally mindless television after a particularly long day is my kryptonite.
SMP: What did you think your dream job was before your dream job found you?
JC: Well, when I was really little I wanted to be an astronaut or the person who ran the merry-go-round (have you seen the merry-go-round button? It’s like a 4 year olds dream!) Not long after I got those ideas out of my system I landed firmly on camp interior designer and I’ve never really strayed! The fact that I’ve also managed to create a platform (and career!) through blogging is just icing on the cake.
SMP: What’s your favorite quote that describes your creative process?
JC: “Strive for progress not perfection”. Admittedly, this is something that I struggle with (and have to remind myself of constantly). I am a type-A, perfectionist, through and through and it’s been debilitating in the past. In order to actually get a piece out the door, whether it’s a client project or a blog post, I’ve been learning to cut myself some slack. These days, as long as every piece I churn out is slightly better than the last I consider it a success! Progress and growth, both personally and professionally, is far more important than perfection.
SMP: Okay, rapid fire time. What is your go-to….
PAINT COLOR? Benjamin Moore – Chantilly Lace!
COCKTAIL? Gin & soda with a splash of cranberry.
ENTERTAINING TIP? If you’re the type of person who stresses about these sorts of things (raises hand), get it all out before hand. Prep as much as you can the day before so that the day of you can sit back, relax and enjoy your guests!
CATCH PHRASE? Choose love.
JEAN BRAND? J. Brand
BEAUTY MUST HAVE? Palmers cocoa butter chapstick (I legitimately panic when I run out).
SMP: What is one piece of advice you would give to a blogger just starting out?
JC: Know your limits and don’t be afraid to ask for help. I know for certain that my weakness is graphic design. I once attempted to redesign my site and it was a total disaster. I ended up hiring someone to give my blog a facelift and it was the best thing I ever did. And, in all honesty, it was at that moment that my blog really started to flourish!
SMP: What is your favorite item in your home?
JC: My Rebecca Atwood pillows. I’ve been obsessed with all things RA for longer than I care to admit. The girl is pure magic!
SMP: What was the tipping point in your bloglife that made you feel like your blog was going to thrive?
JC: Without question: when I was approached to work for SMP Living 2 years ago. When Mrs. Abby Larson thinks your blog is worthy you know you’re doing something right!
SMP: What current design trend do you think will stand the test of time?
JC: Definitely black and white interiors. They’re huge right now, but they’ll still feel classic, timeless and beautiful when they’re no longer in the direct spotlight.
SMP: One thing every style savvy homeowner should have?
JC: Original artwork.
SMP: If you could buy yourself a single gift of any cost, what would it be?
JC: Definitely a house! The real estate market in Toronto is seriously depressing. We’re slowly outgrowing our condo but it doesn’t seem realistic to own our own home right now.
SMP: Three things every home should have?
JC: Luxurious bedding, a ridiculously comfortable couch, and amazing lighting.
SMP: One small design change that can make a big impact?
JC: Area rugs. They’re like eyebrows – they can totally make or break a space.
SMP: What would you tell someone who’s considering starting a blog?
JC: Just do it! You have absolutely nothing to loose. At that point if you decide it’s not for you, simply walk away without worrying about regrets.
SMP: How do you approach social media? Any best practices?
JC: For me it’s important to remain authentic. I will never tout that I’m obsessed with something unless I’m legitimately obsessed with it. I feel like my readers’ trust is totally invaluable and I never want to toy with it. That said, there are a few tricks I’ve learnt along the way. For instance: pinning your posts after 8 pm helps seriously drive traffic. And people are most active on Facebook around noon!
SMP: Your favorite instagrammer? Pinner?
JC: Instagram: Could I Have That - Samantha’s style is always so. on. point. Not to mention she’s just all around awesome
Pinterest: Caitlin Flemming. So much interior envy!
SMP: Your go-to recipe?
JC: Thai coconut curried chickpeas. It’s easy, inexpensive, and ridiculously delicious. It’s a weekly staple around here!
SMP: Do you have any secret talents?
JC: I am really good at naming things. Cars, bikes, tea kettles… It’s well known amongst my circle of friends and I regularly get asked to name their random objects (most recently: a friend’s rhino bust who now happily goes by the name Bruno). I secretly wish I could get paid to name paint colours. How does one land that role anyway?
Make sure to check out Lark & Linen along with Jacqulyn’s new interior design business!
Photography: Heidi Lau | Blogger: Lark & Linen | Interior Design: Lark & Linen Interiors