I’ve had the pleasure of meeting the sweet Gaby of the fashion and lifestyle blog, The Vault Files, on multiple occasions. Which means that I can personally attest to the fact that she’s kind of the best. She’s always exquisitely dressed, at the ready to offer some great blogging advice, and I feel lucky to call her a friend! With photos from Heidi Lau, we’ve gone behind the blog (and it’s oh so good!)
SMP: Tell us a little about The Vault Files!
I like to believe that The Vault Files is a peek into my life and how I live it. I have a passion for fashion, healthy leaving, fitness, decor, and all things creative, so I try to share these passions with my readers to hopefully motivate them! Whereas it’s a recipe that I love, a great online find, personal styling tips, or just my thoughts on how to live a meaningful life, I like creating a positive space that I hope is inspiring for others.
SMP: What made you decide to start a blog?
I know this is totally cliché and boring, but the answer is no other than the opportunity of having a creative outlet. I was in a position where I wasn’t going to be able to work for 18 months or so, and I had just graduated from Fashion Marketing so I thought that blogging was a great alternative to put to practice what I had just learnt, to somehow fulfill my passion for fashion, and to do something meaningful for me.
SMP: What’s one thing you’ve learnt along the way?
Since I started the blog I’ve learnt so many things! It’s been a learning experience at so many levels and that’s exactly one of the things I love most about it.
SMP: If you could go back in time, what would you do differently?
I don’t think I’d do anything differently as I feel like I’ve grown both as a person and as blogger in this process and I wouldn’t be the blogger I am today if it wasn’t for the experience, the ups and downs, and the mistakes. Having said that, I wish I would have started my blog on WordPress!
SMP: One piece of advice you’d give to a blogger just starting out?
On a personal note I’d say to find your own voice, and once you find it, keep it and to stay true to who you are and your values. I think it’s super important to avoid comparing yourself to what others are doing, and always be consistent, hard working, and network as much as possible. If you enjoy blogging and you believe in yourself, keep doing it even at times when you think no one is reading. The hard work will eventually pay off and you’ll grow as a person and as a blogger while doing so, so never give up!
On the technical side, I think that no matter what category your blog falls in, starting on WordPress, investing in a good camera, and learning photoshop are great pillars!
SMP: Your most embarrassing blog moment?
I honestly can’t recall one. I’m sure I’ve made a ton of mistakes, but that’s how you learn right? Now, don’t make me look back at my archives, I really don’t want to look at those early days layouts ;)
SMP: What was the tipping point in your business that made you feel your blog was going to thrive?
I hope there’s more in the future for The Vault Files, but being able to land a couple of projects because of the blog has been amazing and everything you dream for. The fact that I’m here today, sharing my home and some words is pretty big for me :)
SMP: What color do you think will stand the test of time?
I’m a neutrals girl at heart, so this question is an easy one: Black and/or White. For both decor and fashion, you can never go wrong with the classics.
SMP: One thing you simply can’t live with out?
Taking photos is one of my favourite things to do and it gives me tremendous pleasure and joy, so I’m going to say my camera. And because I would be lost without my computer, my MacBook Pro is just as important :)
SMP: Three things every woman should have in her closet?
One great black bag, a perfect fitting black blazer that can dress up your jeans-and-tee outfit, and a black dress you can always count on!
SMP: Your favourite online design resource?
Lately I’ve been enjoying Domaine a lot. I also like Rue Mag and of course Design Sponge and Apartment Therapy.