To say that we are excited about Lovely’s new fabulous Los Angeles location would most definitely be an understatement – and we’re sure you West Coasters agree.  Where else can you wrap up in a plethora of oh-so-chic styles from some of the wedding world’s most sought after designers… and all in a FUN, hip and seriously amazing environment?!?  Yep, Lovely’s talented team of bridal stylists has you totally covered in every.which.way – and whether you are a fashion-forward bride who isn’t afraid of taking a few risks every now and again OR a classic bride looking for that special traditional twist, there’s a drop.dead.gorgeous gown for you at Lovely.  Guaranteed.

Founded in 2010 in New York City, Lovely’s fresh approach to bridal is literally a DREAM COME TRUE. And now that their doors have officially opened in sunny California, even MORE brides can experience their cozy boutique and uber-inspiring decor.  And with a fabulous lineup of trunk shows happening in the next few weeks, including Tara LaTour (March 23-25), Elizabeth Dye (March 30-April 1), Sarah Seven (April 20-22) and Ivy & Aster (April 27-29), your dream dress is most definitely waiting for you.

So, SMPers – you know what to do.  Call Lovely and book that appointment TODAY.  And don’t forget to mention that you found them on SMP for 10% off a gown purchase.*  Happy shopping! xoxo (*10% discount applies to Los Angeles store only.)

Photography: Sweet Little Photographs

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