When this idea first landed in my inbox, I was incredibly excited about it. I’m always fascinated by the design process and how easily something can turn a 180 with just a few simple changes. For this specific project, eleven designers were asked by Society Social to style one simple, gorgeous, white upholstered sofa. And today, we decided to throw a little contest to determine which one our readers love the most! To see the full collection of gorgeous new sofas and get more info on the talented designers be sure to check out the Project Sofa Lookbook! And don’t worry, your work will not go unnoticed…we’re also giving away $150 to Society Social to one lucky voter!
Sofas Designed by Sarah Lederman, Suzanne & Lauren McGrath, Liz Caan, Naomi Stein, Irene Lovett, Barrie Benson, Heather Roberts, Bailey McCarthy, Caitlin Wilson, Lisa Ehrlich & Eddie Ross / Cover illustration designed by Ashley Brook
From Roxy of Society Social… I’ve invited an incredible group of designers to make their very own design mark. Our brand new, tufted Charlotte sofa, upholstered in “blank canvas” white serves as an energizing fresh start and the backdrop for an amazing display of creativy and style that is reimagined 11 times over in each designer’s unique way.
In our lookbook, you’ll also find a first look at all our new sofas (12 total!) and our new pillow collection, boasting some of our favorite fabrics handpicked by the designers themselves.
In celebration of this total fun-ness, Roxy and SMP teamed up to host a friendly little contest. After all, a little competition never hurt anyone, right? So. We’re putting the winner of BEST SOFA in your hands, dear readers. Yep, choosing from the entire lookbook, you pick whose sofa you love the most and the winning designer gets ummm…drumroll please…a bar cart inspired by none other than Mrs. Lilien!! Oh and you? We could never forget you! One lucky voter will receive a $150 gift certificate to Society Social. Because it just makes the whole damn thing more fun. Here is a little tease of the goodness that you could put that $150 towards…
Amazing, right? I know. Okay, here’s the nitty gritty.
To Enter: scour the look book then come back and leave a comment letting us know which couch you like the best!
To Win: The winners will be announced right here on SMP on Friday, February 22nd.
Concept, Furniture & Accessories by Society Social / Lookbook Graphic Design by Adrienne Yancy / Graphic Design by Style Me Pretty / Photography: Lawrence Te / Sofas Designed by Sarah Lederman, Suzanne & Lauren McGrath, Liz Caan, Naomi Stein, Irene Lovett, Barrie Benson, Heather Roberts, Bailey McCarthy, Caitlin Wilson, Lisa Ehrlich & Eddie Ross / Cover illustration designed by Ashley Brook